The main purpose of creating the music event graphic identity was to let know people that the jazz band wanted to make a celebration to commemorate the 10th anniversary of the music group while raising funds for the association Aladina against childhood cancer. The most challenging part was to mix this two different concepts ‘Cancer’ and ‘party’, which are totally opposed. Thus, I created a visual identity which let people know that the event was for a serious cause, but the main purpose was to have fun together and make new contacts and friends. I was in charge of the art direction and design execution. Also, I was playing my saxophone with the Jazz Band.
Apart from that, there were proffessional photographers which take part on the event to compile the most awesome moments from public and musicians.
Tickets, brochures, posters and other necessary graphic material were designed for the event.